Permanent MakeUp

Cheryl Holliday has been working in the beauty industry since 2001 and specialises in the application of Nouveau Contour Permanent Make-up and Microblading working from her salon Lasting Beauty based at Clarke Hall Farm in Wakefield.

Cheryl is proud of her work and it gives her great satisfaction that she is having such a positive effect on people's lives. Cheryl is very approachable and friendly and only satisfied with perfection.

Cheryl spent 2 years researching permanent make-up and chose to complete her training with Karen Betts, one of the world's most respected permanent make-up technicians and the owner of Nouveau Contour.

Karen Betts has appeared on:

  • Channel 4's 10 years Younger
  • Extreme Makeover UK
  • BBC Children in Need
  • Life on Harley Street
  • ITV's This Morning
  • Celebrity Scissor Hands

With Permanent Cosmetics you can have - all day and every day - larger looking eyes and thicker looking eyelashes with eyeliner, or get amazing lips that look fuller and create a younger looking mouth by using permanent lip colour and lip liner. Also you can have perfectly shaped eyebrows that make your eye's look much bigger and your brow line smoother - an instant eyelift without surgery or botox!

To find out more click on the logo below to visit Cheryl's Permanent MakeUp Website. Alternatively visit


Get in touch

Tel:  01924 365758


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